Hello Betty (Hallo Betty) tells the remarkable true story of Emmi Creola, the woman behind the creation of Switzerland’s iconic culinary brand Betty Bossi. Set in the 1950s, this warm and entertaining film follows her journey as she transforms a fictional character into a national phenomenon while navigating the challenges of family life and a male-dominated professional world. Directed by Pierre Monnard, the film is a celebration of innovation, determination and Swiss creativity.

Following the screening, audiences will have the opportunity to join a special Q&A session with director Pierre Monnard, offering unique insights into the making of the film and the inspiring story behind it.

Thanks to the generous support of EuroGroup Far East Ltd. and Betty Bossi, the evening will also feature some special surprises for the audience, making this a memorable Swiss Month experience.

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